Events > South East Design: 'Sustainable Storytelling' Golden Rules for avoiding the Greenwash - workshop in Brighton

Event Summary

Learn how sustainability can be a key message for your business; find new ways to engage with current clients and identify and tap into new markets.

Event Description

As the green wave rolls by, carrying with it the future blueprint of sustainability and profitability, there are lost opportunities if you don't ride it… These workshops are focused on how to make the sustainability message work for you and your clients. Whether planning, designing or producing packaging or developing your green communications strategy, the workshops will have a direct impact on your business development. Who should attend: Design Commissioners: Marketing Managers - Think outside your box Commercial Directors - Does your strategy stand up? Managing Directors - Where could the business go? James Dorrell from Giraffe Innovations will bring new thinking to the old messages around us. Don't look a gift horse in the mouth - the long term sustainability campaign provides you with an opportunity to set yourself apart from your competitors and develop an impressive communications strategy - internally and externally. This practical workshop will cover: Benchmarking communication and performance Sustainability - the impact of carbon on design performance Wider sustainability impacts - opportunity, not a threat Sustainability Hotspots - strategy from a case study Dates and venues Tuesday 13 July – Pallant House Gallery 9 North Pallant, Chichester PO19 1TJ Tuesday 20 July – Stanmer House, Stanmer Park, Brighton, East Sussex, BN1 9QA Tuesday 27 July – Novotel Southampton, 1 West Quay Road, Southampton, SO15 1RA Time Registration opens at 4.00pm. The workshop closes at 6.30pm. For more information and to book a place, please visit: http://www.southeastdesign.co.uk/events